In today's fast-paced world, effective crisis communication is crucial for maintaining trust and credibility.
Join us for an insightful presentation from Kim Sveum, SSM Health Regional Director of Communications, and Lisa Adams, SSM Health Communications Manager, as they share proven strategies and best practices for navigating challenging situations, managing public perception and communicating transparently during a crisis.
Special Focus: Kim and Lisa will delve into SSM Health's response to the Abundant Life Christian School Shooting that took place in December.
Discover how SSM Health effectively managed communication during the tragic shooting and learn about strategies for providing timely updates, supporting affected families and coordinating with local authorities to ensure accurate information dissemination.
Don't miss this opportunity to gain valuable insights and practical tools to strengthen your crisis communication capabilities. Register now and be prepared for the unexpected!
Location: SSM Health St. Mary’s Hospital-Madison at 700 Park St. Madison, 53715 - Conference Room 6
Parking: Upon arrival at SSM Health St. Mary’s Hospital-Madison, please park in the main parking structure on Brooks Street. After parking, please proceed to the street level and enter the hospital through the main doors on Brooks Street. SSM Health will provide parking validation. Limited street parking may also be available.